Here are some frequently asked questions (FAQ), if you have one not covered below, please do get in touch with me and I’ll do my best to answer.
What is a marketing consultant?
A marketing consultant works with businesses to create strategies and plans that help their business grow. The last part of this sentence is key here as everything that is implemented should facilitate growth. For some businesses they require simple strategy documents to be delivered, for other businesses they require regular consulting time in the business to help deliver those strategies. My aim is to always deliver growth for clients across multiple platforms. Consultancy Day rates start from £300.
What is a marketing audit?
A Marketing Audit is in plain English, a good look at what you are up to. An Audit looks at internal and external channels utilised by your business, and often includes what your competitors are up to too. It can be viewed as a robust bit of housekeeping that highlights the positives and negatives of your business and usually focuses around areas that can be improved.
Many businesses request a marketing audit when they are looking at expanding their business and this work often demonstrates key areas where growth can be obtained without further investment, thus paying for itself.
What social media support do you offer?
It’s quite natural not to be 100% sure about what you actually need in terms of social media. I am here to talk to you and work that out for you! I can advise and support you to decipher what it is you actually need, what your strategy should be and how to implement that online. I don’t expect you to have the answers from the get go! If you’d like to talk further please do contact us.
I’m looking for social media help but don’t know how much it will cost me.
Costing up work is always a tricky question to answer as it really does depend on the amount of work required and how many channels (Facebook, Twitter, Instagram, LinkedIn etc). As a starting point we would look at £100 a week for any one channel, rising depending on the volume of content and interactions you require.
Can you help us rewrite our website?
I edit a lot of copy for clients with a view to create consistency across all channels. For many of our clients their website is key and often requires rewriting as the business grows. I am always very happy to help with any copywriting job however big or small and often use experts to help acheive your vision, please do contact us for a quote.
How can PR help my business?
This is a question I get asked a lot! Poor PR! It is however, a vital part of the marketing mix and is fantastic if you’re looking to increase your brand presence in the marketplace and to raise your profile in the national, trade and local media. PR forms a strong part of our marketing strategies for clients and is particularly great to amplify through social media channels. If you’d like to know more about how PR can help your business please do contact us.